This white paper on Medication Assisted Treatment (MAT) in the ED was praised by the client as one of their best content assets.
This case study highlights the environmental sustainability services Waste Management provides to hospitals across the country.
This is one of several case studies in a series that feature Waste Management’s healthcare-related sustainability programs.
GE Healthcare has hired me to write several case studies for their ultrasound products.
Books, E-Books, Workbooks
This book provides information on the disease, potential treatments, and the legal issues involved in getting a financial settlement.
I ghostwrote this book to help establish Canvas Medical as an authority and thought leader in the EHR industry.
This 98-page Diabetes workbook helps counselors educate their Medicaid and Medicare patients with diabetes.
This was one of several ebooks and blog posts I wrote for this reputation management platform company.
GE Healthcare has been a loyal client with a range of projects, from web pages to case studies to video scripts.
NxStage Medical is an innovator in the medical technology sector with a mission to help improve the lives of kidney patients across the world.
An Oregon surgery center in the process of introducing state-of-the-art orthopedic surgical treatments wanted a website to reflect their leading edge status.
A Huntsville orthopedist doing leading edge surgeries wanted a new website to feature his procedures independently of the larger practice he was working with.
This video is one of several in a series that I edited down to 1 minute from much longer video interviews.
This video introduces the benefits and features of GE Healthcare’s new eFAST tool to be used with its POC ultrasound system.
This tv spot uses a combination of voice over and existing footage to tell a story of hope for pregnant women.
Articles & Blog Posts
A white paper I had written for Vituity provided background information I could use to develop blog posts
This post was one of a series on risk adjustment and error management.
As a contract writer for Vituity, I write blog posts and articles that help the company with recruitment.
This article was one of several designed to establish the client as a thought leader in their market.
Waste Management needed a new brochure to promote their sustainability services to the hospital and healthcare sector.
A highly respected functional medicine practice in Michigan needed to rebrand and ramp up their marketing after building a new office and expanding their staff.
In his competitive market, a vein specialist wanted marketing materials that would differentiate him and reflect the high priority he put on service in his very upscale practice.
A major gastroenterology center in New Jersey wanted to rebrand itself and develop new marketing materials that would promote its superiority and services.
Print Ads & Posters
Mid Rogue Imaging Center used print ads to build awareness for its full range of affordable and compassionately performed diagnostic services.
This group of dermatology practices wanted posters they could put in waiting rooms to make patients comfortable about discussing their medical issues with their doctors.
This is a combination of sponsored educational content I ghost wrote for a gastroenterologist and a print ad that promotes routine diagnostic testing.
This poster was part of a large campaign I wrote for this client over several years that included a website, brochures, ads, radio spots, and videos.
This quarterly newsletter was sent to the clinic’s mailing list and used by their marketing rep to engage referring doctors.
This healthcare consultancy needed help establishing themselves in the market as one of the premier groups of its kind in California.
With new doctors being hired and a lack of visibility in all its locations, this family practice group wanted to build its reputation and grow.