The Healthcare Copywriter You Want on Your Team

Meet your writer

Empowering Healthcare Decisions: Healthcare Content that Drives Results & Helps Improve Care

I’m Lisa Stockwell, a healthcare marketing specialist and copywriter with decades of experience helping organizations share their stories with clarity and impact. In a world where AI can churn out endless copy, what sets a brand apart is content that’s not only strategic but also authentically human. That’s where I come in.

I bring the depth of knowledge and creative insight needed to translate complex medical and wellness concepts into messaging that resonates with patients, providers, and health systems alike. Whether you’re in clinical practice, health IT, medical device manufacturing, or the wellness sector, I can help you craft thought leadership and marketing content that reflects your unique expertise—driving healthier outcomes for your audience and measurable growth for your business.

The right healthcare content for the right audience

Strategically developed marketing content can bridge the knowledge gap between valuable health solutions and the organizations, providers, and patients who benefit from them.  Whether I’m writing e-books, guides, customer stories, white papers, website copy, or articles, I highlight your viewpoint and expertise in a way that engages audiences and nurtures leads and loyalty.

My experience working with complex healthcare technologies ensures my content is accurate and FDA compliant, while my understanding of the industry guarantees messaging and custom copy that generative AI simply can’t match.

Discover why healthcare clients trust me to plan and deliver high-quality content that meets their marketing goals.

Let’s discuss how I can help your healthcare or wellness business connect with your prospects and achieve sustainable growth. Schedule a free consultation today!

Why Lisa?

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Thought Leadership Content

Build awareness and authority by addressing your audiences’ questions and concerns with expertly researched and written digital and print content.

Become a thought leader

Websites & Landing Pages

With an effective content strategy, intuitive navigation and professionally written SEO copywriting, every web page has the power to improve conversions.

Get more clicks and calls

Customer Stories & Brochures

Show doctors, healthcare administrators or patients your expertise, authority and level of care with dynamic content that addresses their key concerns.

Show don’t tell

Books to Establish Authority

Establish yourself as a thought leader with a book focused on your perspective on health and wellness, or a unique health or fitness treatment or program.

Become an author

What Clients Say

  • Lisa is amazing! She has a deep understanding of the complex healthcare industry, is a talented copy-writer, and is highly collaborative. Lisa slotted into our fast-moving marketing team and delivered tons of great copy. She can do it all: print and digital, short-form and long-form, persuasive and editorial. Perhaps most importantly, when she tackles a project, she researches the topic deeply so she can influence our specialized and skeptical audience. We performed an extensive search to find Lisa, so spare yourself the trouble and hire her!

    Cassidy Clawson
    Creative Oversight, Canvas Medical

  • I’m very pleased to share the final version of the MAT in the ED white paper. This is getting fantastic reactions from our team and is seen as one of our best content assets. This is thanks to Lisa and the attention and care she paid to the topic and its stakeholders.

    John Hansen
    Senior Marketing Manager

  • I am so glad I found Lisa Stockwell! I really appreciate her contribution to our provider websites, brochures and radio spots. I appreciate her work, her creativity, her professionalism. She’s the best.

    Mara Doane
    AllCare

  • You are to copywriting what I am to medicine. I am in awe!

    Dr. Catherine Waller
    Waller Wellness Center

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